6 Ways to Amplify Your Brand’s Social Media Presence in 2015
Social Media has come a long way, since it humble begins, in 2015. Brands have had to evolve on a steep learning curve to leverage its power to make the most out of it. We …
A Social Media Marketing Reality Check; Clearing Up the Misconceptions
Before reading further let me tell you upfront, this is an article that that debunks common myths and misconceptions about Social Media Marketing.In my experience there are certain misconceptions pertaining to social media that, I …
Social Media Measurement: Simplified
With social media being a major part of marketing campaigns, marketers are pressed to measure the success and performance of their online efforts. Marketers struggle with a number of social tools and analytics to make …
Comprehensive Insights on how the CEO engages with Social Media
The study (http://sncr.org/wp-content/uploads/2009/11/New_Symbiosis_Early_Research_Findings_Final_v4.pdf) presented at Harvard University by the “Society For New Communications Research”(http://sncr.org/2009/05/27/2009-symposium-and-awards-gala/ ) in November 2010, was a rather interesting read. I thought that a summary of their findings would be a great …