Digital Marketing Insights

Google is one of the most popular and most searchable search engines in the world. It provides broad and fast results related to your searches. Many people modify their searches locally while looking for a …

From formal dress codes, management books to timely deliveries of presentations and to classroom lectures as a management student. The journey was difficult though but pulled it off with great zeal. So today I stand …

The fiery ranges, hot ovens and charred grills still beacon and grasp my attention. The electrified air filled with shouts of caution and demand. The pungent scents of spices that can tear up even the …

The year 2011 was the year of search engine industry development. It could probably also be known as the year of changes in algorithms with the biggest change being the Google algorithm known as the …

The story of how Ethinos Match Predictor measuring Online chatter around the world cup matches was able to predict the outcomes of the World Cup Matches.

While Mashable has done a decent job of documenting what happened. They haven’t quite managed to capture how deeply entrenched into the psyche of the online public Facebook has become. Right from the hype around the “The Social Network” to the panic attacks that hit marketer’s every time Facebook makes changes. It’s been an incredible journey Mark Zuckerberg from being on the fringes of Harvard to becoming the poster boy for Social Media and being named the TIME Magazine person of the year.

“Digital Marketing is like teenage sex, everybody’s excited about it but very few people are doing it well.” – Keith Weed, CMO, Unilever Global Are you one of those who aim to get it right …