Digital Marketing Insights

There’s more to digital marketing than meets the eye. Whenever we hear about this broad term we also think of social media, web design, email, SEO, lead generation, and more. To local businesses, it can …

Influencer marketing is no doubt, one of the most potent tools in every digital marketing campaign. However, due to the growing number of influencers surfacing on different social media platforms, the efficiency of influencer marketing …

When it comes to email optimization, the first thing you want to understand is how to improve a poorly performing email campaign. Even if you are running a somewhat successful email campaign, there is always …

Imagine trying to play poker with all five of your cards face down on the table. How likely would you be to make a huge bet if you had no idea how good your hand …

Fact#1: 80% of internet users own a smartphone today. Fact#2: 1.2 billion people worldwide are accessing the web from mobile devices. With the massive growth of the mobile market in recent years, having an archaic …

Assuming that you’re on the verge of launching direct mail marketing campaign, what should you be doing to increase your return on investment? As a business owner with little experience in the world of marketing, …

As years passes by, a number of graphical designs come and slowly fade away. Some of them are suitable only for periodic time whereas, some are an abode for centuries. Below infographic by “Creative Market” …

As we enter yet another calendar year, we set our sight towards the future, gazing at the opportunities that may come by for us marketers. Come, take a closer look at some of these. Some …

Pinterest might not be for every brand but it is out there to make a mark and is a rage amongst brands that have the potential to capitalize on the portal. Pinterest is providing a …