Olympics Fever Grips Ethinos!
Managing the digital marketing activities for Olympic Gold Quest and being closely involved in creating and managing the social media presence for the Olympic athletes supported by them has most of us at Ethinos very …
Tips to Effectively use Social media for Recruitment
For companies, it is always about finding the right candidate for the right job. With the advent of social media, it has never been easier for companies to achieve this objective. Recruiters today are spending …
Social Media and the Gospel
Now before I baptise you as digital marketing strategy gurus, remember, I’m not ‘ the one’ you’re looking for; nor am I here to give you a spiel. I’m just a regular guy putting down …
What’s Up @Ethinos?
This month has been a hectic, crazy, and exciting one for all of us at Ethinos. The beginning saw us renew our partnership as the creative and digital marketing partners for NASSCOM once again. And …
New Players and Old Games
Social media changes daily. It doesn’t always feel like a big change because we are accustomed to changing and moulding ourselves to it while it happens. Also the change isn’t always technical. A lot of …
Social Media – An alternate communication channel
When it comes to social media for brands or companies, most people think of a Facebook page with pictures, contests, and customer interactions. Our current use of social media still leaves a lot more to …
Tips to Resolve Web Content Duplicity and Maintain a Good Ranking on Search Engines
There are a lot of techniques, executives managing search engine optimization, are using these days; to get a better ranking on search engines. Unfortunately, not all of them are worth a mention as they involve …
Pinning is my Social Busy-ness
Facebook, Twitter & LinkedIn is old school. For a lot of social media marketing professionals, Pinterest is the newest favourite! Well, what makes this new entrant so special? Why has Pinning become so interesting and …
EMAIL NEWSLETTERS – DECODED
If you’re one of those who’ve had the harrowing experience of coding an HTML E-newsletter, and spent hours trying to figure out what you’ve done wrong that’s causing the design to render differently on different …
Facebook v/s Twitter – The battle of the best
When you think of social media platforms, Facebook and Twitter are the two giants that will most likely be the first ones to strike your mind. They have virtually become generic names for social networking! …