Are hashtags hashing your FB page reach?
That Facebook hashtags are not working as much as they were expected to as a social media tool , is a fact that has been established within a month of Facebook introducing them last year. …
Social Media Measurement: Simplified
With social media being a major part of marketing campaigns, marketers are pressed to measure the success and performance of their online efforts. Marketers struggle with a number of social tools and analytics to make …
An 8-Step Guide to Making Effective Banner Ads
It’s been 18 years since the first Banner ad graced the top of a webpage, and it is still the most used form of online advertising. Banner ads continue to be a high priority digital tactic for most …
9 Best Ways to Leverage SlideShare for Business
Social media is one of the most booming industries today, and brands all around the world are rightfully so, finding newer and innovative ways of incorporating it in their digital marketing strategy. The virality, reach …
The 9 Must-dos for Businesses on Instagram
Social Media is integrating into our lives like never before. There are platforms a plenty, and smartphones a plenty, to let us document and showcase our lives on the World Wide Web, even by the …
Snapshot of Digital India – September 2014
The tiger is up and roaring, and so is online India! India is taking fast, steady strides towards transforming itself into a digital nation. With the government inclined to adapt digitization and technology in the …
Keep Your Images on Diet! – 8 SEO Best Practices for Images
Imagine this! You are analyzing your website’s traffic information, and come to know that your monthly traffic has increased by 30% compared to last month, with 35% of the total traffic coming through image searches. …
Bringing the World Cup Alive, Again, with a One-of-its-Kind Infographic
Goal, Goal, Goal, Goallllll!!! You can totally recall shouting that along with the commentator while watching a particular exciting game, right? Of course! Because that’s what experiencing the game is all about. Losing oneself into …
The most social World Cup ever – FIFA World Cup 2014 in numbers
The world’s greatest show recently concluded on a grand note, leaving behind an incredible digital legacy for the years to come. During the World Cup, we kept an eagle’s eye out for statistics on the …
Go digital with Gabbar!
Who would have thought the bad-guy from the Bollywood cult classic Sholay will take a selfie? Well yes, the dreaded villain was in a light mood and took a picture of him on his brand …