If the latest Digital Media Snapshot of India is anything to go by, saying that digital media is booming in India would be quite an understatement! In three months, internet connections have grown by 20 million, mobile phone connections by 51.03 million and around 50 million people are accessing the internet via their mobile phones. Social media usage is also on the rise with India being the second largest user-base for Google Plus and LinkedIn. Tablets and smartphones are soon becoming a must-have for the upwardly mobile, educated Indian and low-cost tablets like Aakash could potentially play an important role in bridging the gap between the digital haves and have-nots.
While this means good news for telecom companies, it also means great news for a digital marketing agency. It means a wider potential reach, a richer diversity in terms of customers reached out to and more opportunities to get creative with Branding Logo Design, Corporate Identity design, digital marketing strategy and fresh, original content.
If you still aren’t convinced that digital media is the way forward to really getting your business go, maybe these statistics might get you to change your mind! And if you think you could do with the help of experienced digital marketing professionals, help is always at hand at Ethinos Digital Marketing.
Marketer, Maven, Mentor. 3 Ms that define Siddharth Hegde, a.k.a. Sidd, Managing Director of the effervescent and ebullient Digital Marketing Agency, Ethinos. He tucks in over 18 years of sales & marketing experience under his belt, gathered from Fortune 500 and other inspiring companies that he has worked with. Sidd is a technology zealot since almost two decades, keenly tracking the interplay between technology, design, and usability across products and services. He brings to the table an industry understanding & background in digital strategy formulation & implementation. In his free time, he enjoys sailing, scuba diving, white water rafting, trekking, and seeking out the outdoors.