Digital Marketing Insights

Keeping up with the changing pace of social media requires businesses to employ an efficient social media monitoring tool. Currently, there are numerous tools that businesses can wield for any social media monitoring/online reputation management …

We are in an exciting year as far as content marketing goes. As technology brings changes in how users consume content, we see publishers also creatively adapting to these trends. Understanding impactful content marketing trends …

More than a century before the #MakeInIndia trend started, Indian businessmen started manufacturing products and offering services within; some with and some without technological collaboration with foreign companies. Perhaps some people were not as awed …

The digital world is filled with conversations comprising of question-answers, reviews-suggestions, critiques- compliments for your brand or its products and services. You need a mechanism to channelize this rich feedback into your strategy in order …

It’s Christmas calling! And we all want to see how our friends are celebrating through the pictures that are shared with you either from a friend you follow or a page you like. Keeping this …