Digital Marketing Insights

The way Coronavirus affected the global population can be compared with the Spanish flu pandemic that occurred almost a hundred years ago. From big brands with brick and mortar shops to multinational e-commerce stores, everyone’s …

The use of voice search is a leading trend that is infiltrating every sphere of human life. Voice search statistics are growing by the day as more people shift from traditional search methods. Given that …

Festivals in India today are as much about online celebrations as they are offline. People connect even more than ever on social media platforms, such as Facebook and Instagram, to exchange greetings. This presents businesses …

Did you know that marketing automation contributes to a base of leads that gives a boost of 39% to sales? It is therefore not a surprise as to why the field of Marketing Automation has …

Conversion rate optimization is creating an experience in your site that’s bound to turn visitors into potential customers. These are usually techniques where you are monetizing your website and landing page. With the holidays just …