Digital Marketing Insights

While Mashable has done a decent job of documenting what happened. They haven’t quite managed to capture how deeply entrenched into the psyche of the online public Facebook has become. Right from the hype around the “The Social Network” to the panic attacks that hit marketer’s every time Facebook makes changes. It’s been an incredible journey Mark Zuckerberg from being on the fringes of Harvard to becoming the poster boy for Social Media and being named the TIME Magazine person of the year.

Social media, through its very nature of being interactive and conversation based, makes a very strong case for itself when it comes to marketing products and services to consumers. However, if we were to look …

So you’ve finally decided to get your business online and go digital. What next? How do you go about planning and implementing a digital marketing strategy that really adds value to your business? The 10 …

“Digital Marketing is like teenage sex, everybody’s excited about it but very few people are doing it well.” – Keith Weed, CMO, Unilever Global Are you one of those who aim to get it right …