Festivals in India today are as much about online celebrations as they are offline. People connect even more than ever on social media platforms, such as Facebook and Instagram, to exchange greetings. This presents businesses …
India is creating and recreating world history. Over the past few months, the launch of 104 satellites, the emergence of new-age payment mechanisms, and of course its overall rapid pace of digitalization go down as …
With over 402 million internet users in India, it should not come as a surprise that an ET report predicted spends worth INR 25,000 crore during the online festive shopping. After the sales ended, Amazon …
If you’re a marketer who hasn’t heard of marketing automation, then you’re probably living under a rock! Marketing Automation has been on the radar of marketing teams for quite some time now. While a small …
Holi is just around the corner and the festival of colors is indeed a symbol of unity in diversity in India. While we all have diverse choices, our ultimate aim is to have a close-knit …
More than a century before the #MakeInIndia trend started, Indian businessmen started manufacturing products and offering services within; some with and some without technological collaboration with foreign companies. Perhaps some people were not as awed …
Yet again…it’s that time of the year when we go number crunching and come up with digital statistics that are worth sharing. Did you know? There has been 5X increase in App downloads in the …
The tiger is up and roaring, and so is online India! India is taking fast, steady strides towards transforming itself into a digital nation. With the government inclined to adapt digitization and technology in the …
The first quarter of the New Year is just over, and it’s time for lists of things to watch out for, trends that are going to make it big this year, predictions, forecasts, and sharing …
A lot has been talked and debated about how important social media or the World Wide Web is going to be when it comes to having an impact on the elections in 2014. While each …