Digital Marketing Insights

“We throw them around in meetings, e-mails and important documents (such as resumes and client reports), and they land, like fingernails across a chalkboard, on everyone who has to hear or read them. We’re all guilty of this from time to time, myself included,” says Dr. Travis Bradberry, the Emotional Intelligence 2.0 co-author, in an article on misused English words.

As a social media person, you have to keep churning out content for your clients and your company. In the rush of matters, you hardly realise that your content has been left strewn with silly mistakes which are “relatively less important”. By remaining “ignorant” you are earning a bad name in the social media business circle.

What all is going wrong in your daily usages? If you are not quite aware of the rules, this article is for you. And if you know and do not consider it important enough to follow the rule, then you need it even more, because that tiny negligence is spoiling all your good work. But the good news about sentence correction problems is that, you can break the knowledge needed into small, digestible bits, which when applied diligently will help you find your way.

Our content experts list out for you the top 10 words social media persons across the industry frequently confuse with other similar-looking words. Instead of sermonising, I am throwing subtle hints of their right usage through these snappy sentences.

Scan it quickly. You never know, even you might be using the wrong forms.

Amol Maokar

Amol Maokar is a Senior Content Writer, previously a journalist, with an extensive experience in creative writing and editing. He has an uncanny knack of adding humour to his content pieces.